Overview
Vehicle Repairing Shop is a local mechanic shop offering a range of services, including electric work, mechanical repairs, car washes, and car detailing. As a small business in a local area, they wanted to achieve two major goals: increasing customer footfall at their shop and expanding their social media presence.
Linkrope helped them establish a strong digital presence by creating a high-performance website with an online appointment booking system. This allowed customers to schedule services conveniently and select whether they wanted in-shop repairs or at-home servicing via the shop’s equipped truck service. Additionally, we leveraged Google, Instagram, and Facebook ads to drive customer engagement. Our strategy also included influencer partnerships, video marketing, Google Maps optimization, and localized ad campaigns to reach the right audience effectively.
Roadmap
Implemented an online appointment system for customer convenience.
Enabled selection of service type and work mode (shop visit or home service).
Improved customer experience with structured service listings on the website.
Ran Google, Instagram, and Facebook ads for maximum visibility.
Created a well-optimized landing page for service inquiries.
Developed high-quality video content featuring influencers and customer testimonials.
Optimized Google My Business listing for better local search ranking.
Implemented SEO strategies to increase search visibility and website traffic.
Collaborated with local influencers for authentic service reviews.
Provided free services to influencers in exchange for social media exposure.
Created engaging localized content and interactive carousel ads.
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Challenges
Limited Digital Presence
No strong social media or online booking system.
Low Customer Engagement
Struggled to attract new customers in the local area.
Inefficient Service Process
Walk-in customers faced long wait times.
Low Visibility on Google Maps
Customers had difficulty finding the shop online.
Solutions
To address these challenges effectively, a series of strategic solutions were implemented, encompassing promotional offers, organic engagement activities, perfume tester offerings, and regular user behavior analysis, along with an additional solution for SEO:
Online Appointment System
Allowed customers to book services easily.
Home Service Truck Deployment
Equipped for on-site car repairs.
Paid Social & Google Ads
Targeted ads to boost visibility and lead generation.
Influencer Marketing
Partnered with local influencers to enhance credibility.
Localized Video Content
Created ads in the local language with interactive formats.
Google Maps Optimization
Improved search ranking and local visibility.
Results
10% Conversion Rate
Our ad campaigns resulted in a 10% conversion rate, significantly increasing service bookings.
30% Increase in Footfall
A 47% increase in returning customers heralded a growing loyal fan base.
50% Revenue Increase
we increase 50% more revenue in first month in compare of last month.
1000+ Leads in One Month
Strong Demand Generation
Localized ad campaigns generated over 1000 leads within the first month.Improved Customer Experience
Faster & More Convenient Service
The online booking system reduced customer waiting time and streamlined service operations.Strong Social Media Growth
Better Engagement & Brand Awareness
Both paid and organic strategies boosted Facebook and Instagram engagement, increasing followers and interactions.Feedback
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“Before working with Linkrope, we struggled to attract new customers and had no online presence. Now, our business has grown significantly, and customers can easily book our services online. The influencer marketing and localized ad strategies worked wonders for us!”
– Vehicle Repairing Shop Team
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